There’s a certain set of skills involved when you are a content creator. It’s important to be a pro with a camera. Understanding how to use editing apps is a great help. To beat the algorithms, you need to know your niche. But Andrew Licout, a New Jersey–based creative, has a special social media superpower: a background in spatial design and theater production. It’s what lends a little something extra, like a perfectly balanced scene in each shot, to every single post. Licout’s knack for keeping an audience engaged, from his impeccable color choices to his flawless framing, doesn’t end on his profile’s feed. His one-bedroom apartment is full of details that tell a story.

The creative’s penchant for a…
